Kenzo

This Japanese fashion designer, and the founder of the brand was born in 1939 in Kanzaki County. His father owned a tea house, Kenzo Takada himself was the fifth child in the family. Nevertheless, the parents saw the talent in the boy, in 1958 he entered the Bunka College in Tokyo, one of the most famous fashion schools in the country. Years of study there were very difficult. After all, the young designer had to work in parallel also for a pittance.

In addition, the college was considered female, so Kenzo became one of the first men to study there. After graduating from school, the young fashion designer settled into a supermarket, where he began to design clothes. Kenzo lived in a tiny house on the outskirts of Tokyo. The development of the capital led to the fact that the dwelling of the young Japanese was demolished, and he himself received a good compensation. With money in his hands, Kenzo decided to fulfill his dream and go to Europe.

Kenzo

In 1965, Takada moved to Paris, where he begins to absorb everything that the world fashion capital can show him. The Japanese are not afraid of work, he works tirelessly. Soon Takada’s sketches are bought by both Ferro and Jacques Delaère. Gradually Kenzo wins a reputation, and in 1970 in the capital of France, in the Vivian Gallery, the Japanese presents his first show of women’s clothing. About fifty curious people came to him. The guests saw something strange – bright clothes, like a kimono. In an era of domination of narrow sleeves and shoulders, Kenzo offered free things in which one can breathe. The show went well, sparked interest. Even the magazine ELLE on its cover posted one of the models from that show. In the same year, the designer opens the first store Jungle Cap. This boutique quickly becomes fashionable in Paris.

In 1971, a new collection was shown in Japan and New York, and the following year the excitement during the demonstration was so great that Kenzo was forced to interrupt her. In 1972, the work of the master was awarded the Fashion Editor Club of Japan. Kenzo was able to create a new style that simultaneously combined both modernity and romance. Clean, colorful and light clothes were inspired by Japanese culture. At first, the designer did not have the opportunity to buy cloth, he was forced to collect different remains and trim to create models.

This was how the corporate identity was born, which is recognizable today. The multi-colored creations of the master seem to be called on a journey. Kenzo went against the templates – for his winter collections used silk, from cut knitwear, he sews pullovers and tops. The Japanese became one of the pioneers in fashion, his creations are weightless, light and elegant, leaving freedom of movement. Kenzo was able to re-examine the purpose of the kimono, giving it a European look. So the designer mixed western and eastern traditions and directions.

Kenzo was not afraid to use his own creative techniques to use non-standard techniques, long before the Galiano era. So, in 1978 and 1979 his collection was exhibited in the circus. At the same time on the arena acrobats in transparent clothes galloped on horses, and the master himself went “on a bow” on an elephant. Since 1983, Kenzo began to create and men’s clothing. The work of the fashion designer was evaluated by the French authorities – in 1984 the Japanese became a knight of the Order of Arts and Literature.

Kenzo

In 1988, Kenzo released his perfume, his aroma with citrus notes becomes very successful. The designer does not only perfume, but also a bottle design for him. In 1992, Parfum d’ete appeared, in 1994 – Monde est beau, and in 1996 – fresh and fragrant scented sea water L’eau de Kenzo. Even after the departure of the founder, the perfumery company Kenzo Parfum continues to create fragrances that fully correspond to the former spirit. There is also a series of cosmetics Kenzoki. Like fashion shows, presentations of new fragrances are also stylish.

In 1991, the multifaceted Kenzo pondered over the creation of goods for the home. The Japanese became the first couturier in the world to try himself as a decorator.By chance this is not called, because Kenzo – a real esthete and a collector of art objects. So in the heart of Paris there was a house in the Japanese style, invented and painted by the fashion designer. Kenzo on the basis of the former factory made a house with an area of ​​1100 sq.m., placing here a Japanese garden and a bath. This place has become home to thousands of art samples brought by the owner from numerous travels.

In 1993, Kenzo sold his trademark to the French concern LVMH, which produces luxury goods. But the designer does not get tired to create – in 1991 he creates his own line of bed linens and towels, in 1996 – fabrics and interior items, and in 2005 – tableware. In 1999, Kenzo Takada left his offspring.

But the desire to create has not gone anywhere. In 2001, Kenzo created a new collection of silver jewelry, peeping at the patterns of flowers and plants. Spotlight materials are still calling for travel. That collection became successful, and the fashion designer also creates a line of watches with floral and graphic motifs. These collections are distributed by Groupe GL, the European leader in the market of gilded and silverware.

Kenzo

In 2002, the Japanese introduced a line of accessories and interior items. After 3 years, at 66, Kenzo does not cease to amaze – he created the Gokan Kobo line, which showed that household items can be glamorous. In 2007, Kenzo creates a collection of autumn-winter Takada, and the next year he produces furniture. In 2009, Power Plate persuaded the Japanese to create a line of sports simulators for professionals and amateurs.

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