Marketing gurus say that for success it is necessary to stand out. Competition is thriving in almost all areas of business, in the restaurant market it is particularly large, so you can not do without your own zest, or even better – a whole kilogram of delicacies. So the owners of the establishments aspire to stand out from the line like they are, thus attracting interested buyers. Often the quality and originality of food goes even to the second plan, giving way to an unusual interior. Let’s talk about twenty of the most original ideas in the restaurant business, which, at least, glorified, and as a maximum, have gilded their creators.
open in German Nuremberg. Its distinctive feature is that it completely lacks waiters. People were replaced by an automated system of food orders and their delivery. The idea of the restaurant came to the head of the entrepreneur Michael Mac after he at his own party nearly got off his feet, serving all the guests. In order for the visitor to choose food to taste, a touch-screen is located on the table with the help of which visitors get acquainted with the menu and make orders. For payment, a smart card received by the client is used, while regular customers have discounts. To each table in the restaurant are laid some kind of rails, according to which hot dishes under the influence of gravity and delivered to customers, and for bottles have their holders. After the customer orders the dishes on the computer, the estimated waiting time is displayed, the machine sends a request for storage to the ingredients, and to the kitchen – the order itself. The principle of cooking is similar to the algorithm of the conveyor, which is why the restaurant fast service and there are no queues. The problem of cleanliness is solved with the help of maintenance personnel. The creator of the institution has already patented the idea, believing that this is how the restaurants of the future will work.
The most unusual restaurant in Amsterdam is called Kinderkookkafe. Its highlight is that in this children’s institution visitors are served by young Dutch people under the age of 12, they even cook their own food, however, under the supervision of an adult chef. At the entrance you will be met by a small head waiter and politely listens to all wishes. The institution is famous for its delicious food, desserts are very popular, the main part of the menu is devoted to traditional Dutch cuisine. It became a good tradition to leave big tips in the restaurant. Parents of young employees say that the work in this institution went to children for good, they became more responsible and obedient. It’s amazing how the authorities allowed the existence of such a restaurant – the exploitation of child labor is prohibited by international agreements.
Restaurant O’Noir Montrea.
In 1999, the “dark” restaurant O’Noir Montreal was opened in Zurich. In it, the interior is made in dark colors, there is almost no light, and the waiters escort visitors to the tables in the night vision devices. The establishment prohibits lighters, mobile phones and other lighting devices or illuminations. The idea of the restaurant became so popular that such establishments began to open all over the world – in France, Germany, the USA, England, Australia, Russia. In Canada, visitors are also served by blind waiters. Only there is here with comfort uncomfortable – the food is not corny, but you can concentrate on the taste sensations.
Restaurant Heart Attack Grill.
In the American Phoenix, there is the Heart Attack Grill restaurant, where you can taste the maximum amount of food harmful to health. In the menu – food with a huge amount of cholesterol, combined dinners and dinners include beer and cigarettes. The color of the institution is given to waitresses dressed in sexy suits of nurses ready to help. If the visitor can eat the biggest burger in the menu, then as a bonus charming waitresses will take him on a wheelchair to the car.The menu does not find cigarettes without a filter and diet Coke.
Dinner in the Sky.
Brussels Dinner in the Sky offers lunch at a height of 50 meters above the ground. For an unusual table can accommodate 22 people, there are also three cooks, waiters and entertainers. The length of the table is 9 meters, and its width is 5 meters, while the weight is 6 tons. The whole company, together with the table itself, as well as a canopy, lamps and armchairs with seat belts, is delivered to the destination by a crane. The lower platform of the restaurant is given to the piano, on which the musician performs live music. As a result, the total weight of the structure is 22 tons. Such an attraction restaurant was visited due to its mobility in many countries – in Germany, Hungary, Slovakia, Turkey, the USA, etc.
Amsterdam restaurant De Kas
is famous for the fact that it grows vegetables directly on the territory of the restaurant. When ordering a dish, the necessary ingredients are collected immediately from the beds. This serves as an excellent demonstration of the ecology and naturalness of the dishes served. The restaurant is built inside the former greenhouse, perfectly fitting into the surrounding landscape. The visitor even has the idea that the tables are right on the beds. However, the restaurant can not be considered vegetarian – the menu contains both seafood and locally produced meat. Curious visitors can watch the work of a famous chef, a local celebrity, taking his table. The interior itself is very unusual – transparent walls, surrounded by olive and lemon trees.
Modern Toilet Taipei.
In Taiwan, they decided to bring toilet themes to the interior of the restaurant. So it turned out that in Modern Toilet Taipei chairs and all utensils are made in the form of toilets. Napkins and towels are replaced with toilet paper. On the walls are also hung toilet accessories – branded urinals and other delights. Yes, and sound accompanying the interior – the sounds of the water coming from the tank are constantly being heard. The owners of the restaurant accent visitors on the fact that they are given the opportunity not only to eat, but also to get a charge of good mood. Although the food is nothing special, but the restaurant is fun. Dressing the same themes in general became popular in the East, it is expressed even in children’s toys.
The next interesting restaurant is the American New York. Despite its name, the institution has a completely different concept. There is nothing associated with the city, everything is unusual here, starting with the interior. Tables and chairs in the restaurant can not be found at all, but there is a need for the bed, imagining itself as an Arab sheikh, the owner of several oil wells. This concept allows you to attract in this place a large number of people, of course, fairly well-off.
Restaurant Observatory Restaurant Johannesburg.
In South Africa, in the city of Limpopo, the restaurant Observatory Restaurant Johannesburg was created, in which gastronomy is closely intertwined with astronomy. In between meals, it is suggested that the stars be viewed with a large telescope located immediately. The starry sky thus appears absolutely in a different form. For the visitors of the restaurant, such a pleasure is absolutely free, but do not be afraid that the device will immediately gather a crowd of onlookers and create a queue – everything is thought out and made for a comfortable stay.
In Tokyo, there is a whole network of restaurants called Alkatraz. All establishments are united by prison subjects. Before you get inside visitors read out the rules of visiting the restaurant and take fingerprints. Then the guests are offered to taste a “thieves'” cocktail and change into a prison robes, in which to follow the bars. There, visitors and rest, plunging for some time into the atmosphere of prison life. One of the restaurants is a prison hospital, here visitors are taken to a table inside the prison cell on a wheelchair.The waitresses are portrayed as nurses, handcuffed and realistically portrayed a willingness to inject a horrible syringe. And the names of the dishes correspond to the institution – “Dead chicken”, “Intestines”, “Sausika-penis”. In Moscow, by the way, there is a club “Zona” with a similar concept.
Bolivian restaurant Chacaltaya ski resort Cordillera
is located at an impressive height of 5340 meters above sea level. The main customers of the establishment are skiers who seek to visit the world’s tallest restaurant without fear of possible oxygen starvation and headaches.
Bangkok restaurant The Cabbage @ Condom Restaurant
worried about the spread of AIDS, that’s why I decided to promote contraceptives. After all, the problem of unwanted pregnancy and sexually transmitted diseases is especially acute now in Thailand. Here in the restaurant and decided to remind their visitors that condoms are an integral part of human life. The founder himself, Mikay Viravaidia, is also the head of the public organization for the development of the population. The entire interior of the institution is made in the appropriate style, with the numerous use of condoms. Also on the walls are other products contributing to contraception. Posters and napkins contain a recommendation for a healthy lifestyle and proper family planning. The very name of the restaurant literally means “Cabbage and condoms”. Perhaps this is also due to the fact that cabbage is a very popular food product in the country, condoms should also become popular in the opinion of the owner of an establishment.
The smallest restaurant in the world is the Kuappi Iisalmi – it has only one table and two chairs, taken out to the terrace. In such a place is a big company and do not make a fuss. The total area is 3.6 square meters, while the restaurant has its own bar and toilet. In view of the fact that the institution is open only in June and July, it should be booked in advance.
The restaurant located at the Hilton Hotel in the Maldives,
is located at a depth of 5 meters on a coral reef. The institution is completely glazed, which is why during a meal visitors are full of shark, stingrays and other inhabitants of the ocean. The establishment itself is rather small, it has only 14 seats, which gives it a camera and intimacy. To get there, you need to go from the ground restaurant Sunset Grill to the wooden flooring, and then go down the spiral staircase. Here dishes of local, European and eastern cuisines are offered, at the same time their cost is quite high – from 120 to 250 dollars per serving. The walls of the restaurant are made of acrylic, and its name translates as “pearl”. Employees of the design of the institution M.J.Murphy Ltd. employees. from New Zealand, and the cost of building an unusual restaurant was $ 5 million.
can not be called a restaurant in the usual sense of the word, it is rather a social mini-network, a club, in which there is a possibility to have a snack in a pleasant and often unexpected atmosphere. The owners of the club are the brothers Joe and Jeremy, who regularly hold gastronomic meetings of their club in the most unexpected places. It can be an art gallery, and maybe a parking lot, meetings are often held in the house of someone from the community. Usually the next meeting place is chosen by voting of permanent members of the club. The meal is accompanied by a casual conversation, since almost everyone is already familiar with each other. Also, visitors are encouraged to watch entertaining and cultural programs organized by the owners of Ghetto Gourmet, listening to live music. Initially, an unpretentious experiment of two Californians grew to a full-fledged network. Today, guests are usually sitting on small pillows at small pillows. The diet consists of four courses with a total cost of about $ 40.
In Reykjavik, the restaurant Perlan
has chosen an unusual place for itself – it is located on the roof of huge hot water tanks. Few people in the head can come up with the idea that urban elements can serve as a support for such an institution. Meanwhile, the idea is not so bad – local people use rationally the possibilities of human buildings no worse than the nature of their country. This location helps to save a lot on heating, the restaurant does not need a “warm” field, because it is already warming up considerably. In addition, the tanks serve as a kind of support, or an artificial hill, from which a wonderful view of the city and its surroundings opens up. Visitors will be able to view the surrounding view in all its glory – after all, the restaurant is made in the form of a glass dome, besides it also rotates, making one full turn in 2 hours. The restaurant opens only at half past six in the evening, it is locally very romantic, allowing you to also appreciate the beauty of the night sky. The very name of the institution is translated as “pearl”, apparently the owner of the restaurant decided to emphasize that his institution is a decoration of the city.
Taipei institution A Beitou Incinerator
is located on a 150-meter pipe factory, recycling waste. With the help of the elevator the restaurant can be reached in 35 seconds and from it a beautiful view of the city opens. Most of the dishes belong to Chinese cuisine. Restaurateurs guarantee that visitors will not feel any extraneous smells and will be able to fully enjoy the taste of food.
The Finnish restaurant Puutorin Vessa Turku
generally located on the site of the former public toilet. The restaurant is a tourist attraction of Turku, and it was opened in 1997 at Poutori Square. The owner of the restaurant, musician Lasse Laaksonen decided to impregnate the interior of the establishment with “toilet humor”. So, glasses for beer remind night pots. Finns even joke, calling this restaurant the first toilet with the right to sell spirits.
Sounds of Silence Ayers Rock.
For those who are bored with walls, Australians offer to visit an open-air restaurant in the desert, near the Uluru stone. It’s in Sounds of Silence Ayers Rock that people can really breathe freedom and enjoy the “sounds of silence”. Tourists can watch the sun go to sleep, and the stars wake up. The offered dishes of the dinner are worthy of gourmets – kangaroos, crocodiles, ostriches and unusual condiments. The restaurant was repeatedly awarded as the best institution in the country for tourists. In addition, the institution has telescopes to observe the starry sky, besides the astronomer tells fascinating stories about planets and luminaries.
Once upon a time, in 1983, a snack network called Hooters arose in America. The main highlight of the establishments was the charm of waitresses and their cheerful disposition, as well as seductive tight clothes. It was thanks to the girls that the network became popular all over America, becoming eventually an empire. Today, Hooters only in the USA includes more than 40 restaurants, a hotel and a casino in Las Vegas (of course, with charming girls in branded uniform as staff), its own model agency and a glossy edition. Over the same world, partners have opened more than 400 establishments under this brand. The sales volume in the states alone exceeded $ 2 billion. The network sponsors major sports competitions, beauty contests, and the production of souvenirs. It is interesting that over the past 25 years, the appearance of the attendants has not changed, since the concept turned out to be extremely successful. Girls are dressed in shorts, T-shirts, golfs and white sneakers. However, this network is not at all immoral, on the contrary, parents come here with children, it is a kind of family restaurant. On all walls large TVs are hung, allowing fans to watch sports events.